74% of the 500 executives surveyed by NetSuite said that they expected AI innovations to help accounting and finance. Whereas, an overwhelming majority said they wanted productivity to be the biggest benefit of using AI and wanted AI to automate and reduce the time taken by routine tasks.
As a leading cloud ERP system, NetSuite has continued to innovate. It has integrated intelligent tools that not only streamline routine tasks but can transform how you manage your business by providing invaluable predictive insights for every department, be it accounting, marketing, or sales.
This blog will explore in detail the top 5 NetSuite AI features that you should be actively using. We’ll explain how you can make smarter, data-driven decisions with these capabilities to help your organization achieve new levels of productivity.
Intelligent Item Recommendations
NetSuite’s Intelligent Item Recommendations is a powerful NetSuite AI feature that utilizes sophisticated predictive analytics algorithms. These algorithms analyze vast amounts of data, which includes the history of the previous purchases made by your customers, their browsing behavior on your website, and the relationships between different items.
How it works: The AI understands the patterns in the way customers interact with your software and suggest relevant products to them while they are shopping. These suggestions can appear on product pages, in the shopping cart, or even in email marketing campaigns.
Benefits for users
- Improved upselling and cross-selling opportunities:
Suggesting complementary or higher-value items at the right moment can significantly increase your average order value.
- Enhanced customer experience through relevant suggestions:
Providing customers with a more personalized and satisfying shopping experience builds loyalty towards your business.
- Increased average order value:
Strategic recommendations encourage customers to add more items to their purchase.
- Better inventory management:
By highlighting less popular but relevant items, it is possible to optimize inventory turnover and reduce carrying costs.
Intelligent Item Recommendations seamlessly integrates predictive analytics into your sales processes, turning data into tangible revenue growth and improved customer relationships.
SuiteAnalytics for Planning
SuiteAnalytics is a planning advisor that uses predictive analytics to improve your budgeting and forecasting processes.
How it works: It is an intelligent tool that analyzes your historical financial data, helps you identify trends, and even considers external factors. All these combined generate more accurate and insightful forecasts. Of course, the tool does simple extrapolations, but it also uses AI to detect subtle patterns and possible deviations.
Benefits for users:
- More reliable financial planning and budgeting:
AI-driven forecasts provide a more realistic basis for setting budgets and financial targets.
- Improved resource allocation:
Understanding future financial projections means you can allocate the right resources across different departments and projects.
- Better decision-making regarding inventory, staffing, and investments:
Accurate forecasts give you the confidence to make strategic decisions in key areas of your business.
- Early identification of possible risks and opportunities:
The AI can flag potential financial challenges or emerging opportunities, allowing you to proactively adjust your strategies.
This NetSuite AI feature of 2025 helps you move from reactive financial management to proactive planning, leading to greater stability and informed strategic decisions.
Automated Invoice Processing
Processing invoices manually takes up a lot of time and the people are bound to make mistakes. NetSuite’s Automated Invoice Processing uses Intelligent Data Capture to automate the financial workflow and streamline it.
How it works: This feature uses AI-powered Optical Character Recognition (OCR) and sophisticated machine learning algorithms. It automatically extracts the important information from incoming invoices whether they are scanned documents, PDFs, or any other format. The AI learns, improves over time, and becomes more accurate, and your employees will no longer have to supervise it.
Benefits for users:
- Significant decrease in manual data entry and associated errors:
Automating data extraction means there are no humans to make mistakes and your finance team can focus on more strategic tasks.
- Faster invoice processing cycles:
AI-driven automation makes the entire invoice lifecycle, from receipt to payment, faster.
- Improved accuracy in financial records:
Automated data capture ensures greater consistency and accuracy in your financial data.
- Reduced administrative overhead and cost savings:
You can reduce the administrative costs associated with invoice processing to a great extent by eliminating human effort.
The Automated Invoice Processing feature directly impacts your bottom line by making your processes more accurate and efficient, therefore freeing up valuable resources within your finance department.
AI-Powered Text Generation
One of the biggest bottlenecks for marketing teams is creating unique content. NetSuite recognised this issue and is integrating powerful NetSuite generative AI tools, which can help the marketing team to create compelling content.
How it works: There are designated areas in the NetSuite marketing suite where the users can provide prompts and parameters. The AI will generate different types of marketing copy, such as product descriptions, email subject lines, social media posts, and even the first few drafts of longer-form content.
Benefits for users:
- Significant time savings in content creation:
The AI tools can quickly generate initial drafts, so your marketing team can instead focus on refining their strategies.
- Improved marketing efficiency and output:
Generate more content in less time, which means more frequent and diverse marketing campaigns.
- Potential for more engaging and diverse marketing materials:
Using AI can give you new perspectives and help overcome creative blocks.
These NetSuite generative AI tools help your marketing team to be more productive, which makes their marketing efforts more impactful.
Intelligent Cash Flow Forecasting
NetSuite’s Intelligent Cash Flow Forecasting uses predictive analytics to provide you with a clearer picture of what your cash position will be like in the future.
How it works: AI algorithms can analyze historical financial data, sales forecasts, accounts receivable, accounts payable, and other relevant factors. With this analysis, you can project your future cash inflows and outflows more accurately.
Benefits for users
- Improved visibility into future cash positions:
You gain a proactive understanding of your upcoming cash flow, allowing for better planning.
- Better management of working capital:
It helps you identify potential cash surpluses or shortages in advance, enabling you to optimize your working capital.
- Proactive identification of potential cash flow shortages:
Early warnings allow you to take corrective actions before they impact your business operations.
- Enhanced financial stability and decision-making:
Accurate cash flow forecasts can give you the confidence to make informed financial decisions rather than taking a guess.
The Cash Flow Forecasting feature provides invaluable insights into your financial health, enabling you to make proactive decisions and ensure the long-term stability of your organization.
Conclusion
The NetSuite AI features highlighted in the blog shows how much businesses can advance by using the latest ERP system. These intelligent capabilities are changing the way businesses operate by helping them make smarter decisions using data , become more efficient with automation, and attain greater success in the years to come.
Explore the impact of NetSuite generative AI tools and other AI-powered features today to gain a significant competitive advantage.
FAQs
Are these AI features automatically enabled in my NetSuite account?
Not all AI features are automatically enabled. Some may require configuration or activation by an administrator. Consult your NetSuite documentation or administrator for specific instructions.
How accurate are the Intelligent Item Recommendations?
The Intelligent Item Recommendations feature becomes accurate the more it is used as the AI learns more about your customers’ purchasing patterns and preferences.Will using these AI features require a lot of technical expertise?
While some initial configuration might be needed, many of these NetSuite AI features are user-friendly and even non-technical users can use it.
